A voice to be heard: Uni'Verss

Independent artists have so much to offer, and Uni'Verss is proof. This melodic flowicist is bringing vocals, lyrics, and soul with her single, "Emergency." When I first heard this song, I was absolutely blown away by her vocal stacking and the authenticity of her voice; Uni'verss (Tamara Bradshaw) has a pillowy rasp that draws you in, and lyrics that will wake you up.

Bop: Uni'Verss is a Jamaican artist, born in Chicago, and you can hear the influence in this bouncy song. She offers so much lyrically in this song; it is gentle and political. You can appreciate the rawness in production. There could be more honor to her vocals in the mix. Uni'Verss has a beautiful voice and offers us a lot of layers that I would have loved to hear more of during the lulls of the song. But none of this takes away from the beauty of the song nor message.

AirPods Quality: Immediately, the song comes in hot, so it is perfect for a morning motivation or workout playlist. As mentioned earlier, there are a lot of vocals offered throughout the song and they sway so it gives a lot of auditory joy. Uni'Verss has a great voice and she understands how to layer for her ranges. She is very skilled that way. This song is intricate and delicate, and though it comes in very hot, it plays very well from your airpods.

Knock Value: There is a clear caribbean influence to this song; lyrically and within the production. The bass and drums play like a live band was in the studio with her during its conception. "Emergency" knocks and she knows it; the build up throughout the song is honest and vulnerable. Uni'Verss is an authentic artist that we love to see.

Misogyny Meter: Women continue to dominate on this platform, and thus, songs created by women are often universally palatable because they are inclusive and often vulnerable. Uni'Verss upholds that truth with a beautifully written and empowering wake up call that we all should be listening to; and in that, checking out this song opens the listeners up to honoring the voices of the women around them. We are in a state of emergency, and we should thank the artists that are taking their time (when everyone else seems to be choosing to party through the collapse [which is ALSO totally fine])-- to reflect our current conditions. Nina Simone would be proud.

Check out "Emergency" now playing HERE on PlanARadiostation.com and on her website at: PatomarMuziq.com

Instagram

Twitter

Youtube: Patomar Muziq Ltd. Co.

Ink, 2022

Earl Sisco is taking us Back 2 California

Earl Sisco has lived in both Flint, Michigan and the West Coast; and here at Plan-A Radio, we LOVE love for the West Coast!

"Back 2 California" is a colorful and fresh summer joint that you can pop on with the whole family. If you've never been to California, Earl Sisco paints a nice picture of our great city.

The mix on this song is a bit rough which takes a bit of its bop quality, but as an indie platform, we understand artists need an opportunity to grow and team up with other producers and engineers who can tighten up their sound on a song. So if you are an indie artist reading this, reach out to Ink or Show and get connected in producers and engineers for opportunities to have your songs mixed and mastered by a certified member of the Plan-A Radio network.

Bop: This is definitely a summer song that is perfect for a backyard barbecue, and with the right mixing on the swing of this song, this could become a certified bop. "Back 2 California" has a funk influence that gives a real 90s vibe. Earl Sisco has lived in LA for some time and that has a clear influence on the production of this song and the imagery of the verses; not to mention, EARL SISCO CAN SANG, not sing SANG. When discussing the song, we all said, "If Snoop was on this song, it would be hit in LA." and I love a historically accurate song, peep the second verse and tell me which landmarks you hear? (Hint: one landmark referenced was the Watts Towers)

AirPods Quality: Be mindful, because of the rawness of the song, this may hit a bit pitchy in your airpods, but you'll still enjoy this song and its background elements without pause. This pitch is not as noticeable in your car or on your laptop... I checked 😉

Knock Value: As mentioned before, it is a bit pitchy, but adding too much knock to a song like this would only take away from the authenticity of Earl Sisco's message and the song. I think the elements of the track, as it is produced, are really genuine and perfect for a summer vibe. Sometimes we like a break from the BOOM BOOM THWAP in our ears. Give Earl Sisco a listen.

Misogyny Meter: This song is definitely appropriate for all audiences. There is the mention of lovely ladies and sunny beaches, and that's what California is all about, right!? Earl Sisco pays homage to his mother with his music, (see: Sounds Of My Mother's Music on Youtube HERE!), so we can be rest assured that he won't be offending the ladies with his music. And fortunately, this song is free of misogyny; it has an abundance of love for the West Coast (frequently referred to as the BEST coast) and shows love to his loved ones, including his sister, Sha'.

Make sure you check out Earl Sisco on Spotify and Instagram, linked below!

Spotify Link Here

Instagram Link Here

Ink, 2022

Artist Spotlight: ItBeMG

ItBeMG is not your average artist. Coming out of South Central Los Angeles, ItBeMG exemplifies talent with his grasp of lyrical content, social media presence, and dedicated artistry. ItBeMG may very well be the artist the game has been waiting for. Through his music, ItBeMG is authentic, passionate, and definitely here to stay.

If there was ever a way to describe Floyd Mayweather as a rapper, it's ItBeMG; HE CAN'T LOSE. "Aces All Around" is the first video we were introduced to, linked here and below. From the video, you can tell ItBeMG love what he does. Everything from the lyrics and production, to filming the video for each song, ItBeMG finds joy in his work. Banks Management artist, ItBeMG enters the video in an all white denim ensemble donned with his own name on his chest. His flow is provocative; it is smooth and entrancing. ItBeMG takes pride in his work and is consistent. "Aces All Around" immediately proved that ItBeMG is tenacious and an intentional artist who is definitely worth the spotlight.

(cont'd below)

"Aces All Around" Video || Prod. by FOTHDIMEN || Shot By Tevolaron

Many artists have been told they need to have millions of followers to be ready for the caliber of work that ItBeMG delivers. ItBeMG receives tremendous stage recognition and is currently in the middle of his recent tour; this artist is further proof that talent and hard work can take you very far (even before you hit the elusive "Instagram 10k"). ItBeMG's Instagram account (@ItBeMG) also has great quality photos uploaded. ItBeMG posts high quality photos that document his collaborative work with other artists, as well as promotes his upcoming shows and links to his clothing website where you can purchase clothing worn by ItBeMG via the clothing line Ace Or Nothing. (here). For artists who may struggle with knowing how to better streamline their accounts, take a look at ItBeMG's page, linked here, to see how he is able to stand out on social media. In the meantime, check out Day 1 of his tour vlog!

Another single by the up and coming artist titled, "Fake Love," is an anthem we can all get behind. The video, linked here, is another visual masterpiece. ItBeMG's team has a great knack for visual appeal from the orange and white balloons in "Aces All Around," to the room full of mirrors for "Fake Love."

The mirrors are perfect for the song, whose chorus states, "fake love, keep that away from me." Symbolically, it speaks, "I have to watch my own back at all times."

There is something special about an artist who can rap over any beat and maintain their authenticity. ItBeMG is a strong artist and is also very consistent. His flow is reminiscent of bay area artist, Larry June, mixed with a little Dom Kennedy, and a lot of the charm of a young Snoop Dogg. But comparisons aside, ItBeMG is a solid artist within his own right.

"Fake Love" Video || Prod. by FOTHDIMEN || Shot By Tevolaron

Going back to 2016, ItBeMG's consistency is crazy. He not only has maintained a thorough creative process that results in a steady stream of good music, but he is also has an incredibly loyal production team. ItBeMG has continued to work with Producer FOTHDIMEN and videographer Tevolaron for over 5 years. Their work has been so dependable, that they continue to deliver amazing music and visuals that have grown as ItBeMG has grown as an artist.

In June of 2020, MG released "Worth it. At the height of the pandemic, it must have been hard to pull a team together. But once again, proving that having a loyal team and a dedicated group of creatives, you can make anything happen! Linked below, ItBeMG delivers another solid song and visually appealing video. But this time, his flow shows a bit of versatility with his South Central charm.

The West Coast has birthed some of the greatest rappers of our generation and ItBeMG is definitely on his way to being apart of that elite category. ItBeMG is charming, consistent, and very, very talented; he's exactly what the game needs.

ItBeMG recently released his newest song "All Gas," available on all platforms.

"All Gas" on Spotify (linked here)

Instagram:

https://www.instagram.com/itbemg/

Ace or Nothing Website

https://www.aceornothing.com/

Youtube ("Fake Love")

https://youtu.be/XfmK3Xy1sSY

Youtube ("ITBEMG TOUR VLOG DAY 2")

https://youtu.be/XfmK3Xy1sSY

Written by Ink. 2022